Debiprasad Sarangi

Hotel occupancy rate statistics can be deceptive. Consider that global rates for 2019 have averaged between 80% and 64%, depending upon the region. And yet, in many areas, those averages…

What is a web booking engine? It can be defined as an application that appears on hotel websites or social media sites and which can be easily used by visitors…

Have you ever been paid to test a product? Have you ever earned financial credits while you learned to use a software? This is not something that many modern business…

Did you know that the hospitality industry, and hotels in general, experience some of the highest levels of employee turnover? In fact, in the hotel & motel industry alone, the…

There is no doubt that the hospitality industry emphasizes personalization and a positive customer experience. Though there are many unmanned hotels in airports and cities around the globe, the majority…

Data is the new oil. It has the power to take businesses to the next level irrespective of the industry. And when it comes to the hospitality industry, well known…

In every hotel, the hotel front office management is considered to be one of the first points of contact for a guest. They are also major contributors in ascertaining that…

While you might feel you have heard about automated learning in the past, there are constant innovations appearing, and only recently has one firm announced the use of its ACE…

Today’s hotel business environment has become fiercely competitive. There is competition among hotels in almost every aspect of business – attracting and serving guests, retaining skilled staff, selling more rooms…

46% of hotel marketing professionals believe that retargeting is the most underused channel to reach customers. Why? Retargeted customers are 3 times more likely to interact with your online ad…