OTA

When hoteliers want to boost the profitability of their hotels, they look to their online presence. In today’s world, travelers are tech savvy. A full 83% of adults in…

The chances are high that if you mention the term “OTA hotel booking” to any hotel owner, the results you get could be unsatisfactory. Naturally, owners are going to prefer…

Online travel agencies (OTAs) have dramatically changed the game when it comes to getting the word out about your property and inventory, and even booking rooms. However, for a small…

Real-time data is an invaluable tool that is often underutilized in the hospitality industry particularly in the case with small and mid-sized hotels. Hoteliers need to know the benefits to…

With the hotel industry evolving so rapidly, change seems to be the only constant. Online Travel Agencies (OTAs), mobile technology and loyalty programs are just some of the changes that…

According to PhoCusWright, of all travel bookings in 2015, only 45% of those bookings were done through online channels, with the rest being walk-ins, groups or done over the phone,…

The hospitality industry has advanced to a new level; thanks to Internet that has helped hoteliers market themselves through various online channels. Online marketing helps hotels in establishing a brand…

No traveler today prefers a circuitous approach to booking a hotel of his choice. If given an option, the new-age traveler would like to manage his accommodation and trip planning…

In the hospitality industry, reputation is everything. It’s never been easier for a customer to leave their remarks about an experience to you, or to the rest of the…

The tourism has dipped to a whopping 60 percent in Morocco post the tragic Charlie Hebdo attack in January 2015. French National Union of Travel Agencies (SNAV) reports that Morocco…