PRABHASH BHATNAGAR

As  a customer how many times have you been victim to the terms ‘upto 50% off’ or ‘prices starting from $10’ when only maybe one or two items are 50%…

In this age of instant information, technology has become a necessity for the hospitality industry. Guests want instant information with regard to room availability, rates, reviews, hotel facilities etc literally…

Guests visit a hotels website, put in their applicable dates, gets the respective rates and then……nothing, they go off to some other site. According to a survey done by…

A mobile device has become a vital detachable limb for most of us; we can’t seem to function without it, especially if we have a Smartphone. It helps us…

Many independent hoteliers have to deal with constant problems due to lack of resources and small budgets. Limited resources can lead to a variety of problems, especially when existing resources…

According to PhoCusWright, of all travel bookings in 2015, only 45% of those bookings were done through online channels, with the rest being walk-ins, groups or done over the…

When you start investing your money, the first thing a financial adviser should tell you is not to put all your eggs in one basket. You should diversify your asset…

The Internet has changed the world. A lot. Consumers no longer bow and scrape to companies. Now, it’s the other way around, which is pretty much how it should…

Social media is one of the most effective marketing platforms for the hospitality industry, and for businesses in general. Though some might still be adamant that social media marketing is…

The Harvard Review claims that customers who had great experiences in the past with a company will spend 140% more compared to people who had poor experiences. Clearly, there is…