hotel booking
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An Independent Hotel’s Guide to Video Marketing in 2017
It’s 2017 and technology is pretty much defining the journey of a traveler. Thanks to real time data availability, one can plan their travel from anywhere at any time.…
boost revenue
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[Infographic] 10 Key Reasons to Implement Reputation Management Strategy for Your Hotel
Majority of people look for online reviews before buying a product or choosing any service. Since businesses today are largely dependent on the internet, online reputation management is today critical…
Dynamic Rate Marketing
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How can Hotels Increase Profits and Occupancy with Smart Data Marketing Strategies.
What is smart data marketing? As per HeBS Digital, it means the balanced usage of Customer Relationship Management data and intent data points. By collating the two, hotels can make…
fair price
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Is your independent hotel following the right pricing strategy?
To a hotel guest, it may be surprising to see that the same room categories may charge different rates on different dates and days. Or why even similar category hotels…
booking engine
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Leverage Facebook Marketing Strategies to Increase Small and Mid-Sized Hotel’s Bookings
Social media has evolved significantly in the last few years and has no intention of stopping or pausing. Hotel brands have kept pace with them by using industry influencers, traveller…
booking engine
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How will your independent hotel maximize its bookings with Facebook?
We have all heard how social media marketing is an imperative marketing tool for the hospitality industry. Now more than ever, hotels need to ensure that they are using social…
hospitality trend
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Get Your Guests To Talk The Way You'd like to Remembered
Carrying on from the previous blogs where we discussed ways by which hotels can outsmart the competition, this blog is dedicated to guest management and how to get them to…
channel mix
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Webinar: Increasing Yield through the Power of Direct Bookings
Back in February 2016, hotel giant Hilton launched their ‘Stop Clicking Around’ campaign, their largest ever, which aimed at reclaiming its market share from third-party distribution channels. It was a…
Hotel Distribution
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A Guide to Revenue Management for Independent Hotels- It’s not about selling more, it’s about selling right
Competition in hospitality is intensifying every year. With OTA dominance growing and commissions continuing to climb, hoteliers can no longer afford to leave their fate in the hands of online…
guest review
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Beating the Competition to Improve Profitability for your Independent Hotel
In my earlier publication, I mentioned how the Hospitality Industry is evolving rapidly and hoteliers must juggle multiple hats to stay ahead.For someone like a large hotel chain, there…