social media

In the previous blog, we spoke about how technology helps in attracting and acquiring guests; a unified distribution system helps hotels enhance their visibility and booking engine allows travelers to…

The earlier blogs focused on Google’s first two stages of the travel; dreaming and researching. These are the stages where your travelers have heard about a destination and are…

With more and more hotels entering into the industry, the competition is getting tougher by the day and hotels are struggling to differentiate themselves. Like I mentioned in my previous…

In my previous blog on ‘the evolution of travelers’, I spoke about how travelers have progressed over the last few decades. From being solely dependent on traditional travel agents, and…

As a hotelier, have you ever wondered how people used to travel in the 19th century when there was no internet, computers and mobiles? We live in the 21st century…

We all know that there is only one boss in the hospitality industry – the guest, who has the power to take away business from you by spending elsewhere. It only…

PhoCusWright’s research suggests that more than 40 percent of travelers consider the environment when making travel choices while almost a third will pay top dollar for eco-friendly options. Eco-friendly…

In the hospitality industry, reputation is everything. It’s never been easier for a customer to leave their remarks about an experience to you, or to the rest of the…

Trade shows provide a platform for hoteliers to participate in face-to-face marketing events, generate leads, sales, create business opportunities and advertise their product and services. And, what best than WTM…

Social media is an integral part of the hospitality industry as travelers consider these online channels for advice, recommendations and feedback from fellow travelers. It is hard to ignore this…