Hotel Technology

The Need Of The Hour: Why Hotels Must Upgrade Their Technology To Recover

PRABHASH BHATNAGAR

The Need Of The Hour: Why Hotels Must Upgrade Their Technology To Recover

The past eight months or so have been an eye-opener for the hospitality industry in terms of what works, and what doesn’t. It has become abundantly clear that the type of technology in the hotel industry makes a huge difference in its success. Those companies that have embraced technology in their daily operations are doing far better than those establishments that haven’t bothered to change their ways or improve their tech.

The only way to survive the COVID crisis is by making changes to how you do business. A good way to do that would be to upgrade to better technology in the hospitality industry. It is becoming more and more evident that recovery may be delayed. The only way to get through this is by changing the way that many things are done. Using evolving technology that helps smoothen this endeavour helps immensely.

What’s Wrong With Current Technology?

For years, the technology trends in the hotel industry seemed to focus on using different systems for daily operations and the management of a guest’s lifecycle. Even though this might have been “the way of things”, it doesn’t mean it’s the best option. Rather than having different systems used for pre-booking through to the post-checkout stages, consider having a single system that can do it all.

Consider all of the problems that could come from having so many different systems. For starters, it would mean you and anyone else who uses the software has to learn multiple systems. It also requires that somehow all of these disparate pieces of software are required to be seamlessly integrated into your hotel.

Sometimes, certain software won’t work properly with other technology, which leads to fragmented support and a broken experience overall. With so many different systems, something is bound to go wrong. This leads to higher costs, along with wasted time and resources. Even implementing all of the different software and trying to get them to work with one another can take an inordinate amount of time.

You need to have an easier option. Technological innovations in the hotel industry have made this possible. Hotelogix is a solid solution and the ideal choice for those who want a simple to integrate and easy to use system.

Technology Trends In The Hotel Industry You Need To Follow

If you are hoping to stay afloat during the coronavirus pandemic, there are several things that you should be doing in terms of the technology you are using:

  • Turn to a Cloud Hotel Solution
  • Adopt Contactless Technologies
  • Manage Your Channels Better
  • Adopt Mobile Hotel Solutions
  • Choose Systems that Offer a Complete Hotel Solution

Turn To A Cloud Solution

It’s time to move away from the legacy-based systems in your hotel. Instead of having everything located at the premises, it makes far more sense to choose a cloud-based solution. When your platform resides in the cloud, it means you don’t have to be at the hotel to manage it. You can essentially use the platform for management and other purposes anywhere that has a connection to the Internet. It still provides you with real-time updates and changes.

Using the cloud also tends to have a lower cost of ownership. You can work uninterrupted on the system, which is easy to implement. You will find that automation is often possible with quality cloud systems, as well.

Adopt Contactless Technologies

One of the technology trends in the hotel industry to follow in the time of COVID is to start using contactless technologies. People who have to travel don’t want to stand in line with other people. They want to be able to check into and out of their rooms quickly and without a lot of fuss. They want to have the ability to contact you about any issues with the room without having to go to the front desk, too.

Since the system makes it possible to manage operations for different departments, it also means you can streamline housekeeping, room service, and other groups to limit contact among workers and between the workers and guests.

Adopt contactless technologies along with no-contact solutions for your customers. Highlight these in your marketing to show that you are taking action to ensure safety for your customers and your workers.

Manage Your Channels Better

Another feature of this type of digital technology in the hotel industry is better channel management. You likely have your hotel advertised on multiple channels on the web, not just on your own site. You’ll need to make sure that you can easily manage all of the channels, prices, and bookings from a single platform. This is far easier than going to each of those different channels and making the changes several times a week, or several times a day. You need technology that will streamline this process.

Adopt Mobile Hotel Solutions

Mobile hotel solutions are an important factor in terms of technology, too. You’ll want to be sure that you are choosing a system that understands how essential mobile is today. With a mobile solution combined with a cloud system, it allows you to work from anywhere, as mentioned. It also means that customer-facing technology makes things like checking in and out and payment faster, easier and safer.

Choose Systems That Offer A Complete Hotel Solution

As mentioned, many hoteliers are still using antiquated technology in the hotel industry. They have a setup that requires multiple systems to work, and even then, they don’t always work well together. Instead of having a patchwork of these systems, it makes far more sense to choose a system that provides you with all of the features that you need. It will help to ensure an easier integration, and you’ll only have to learn a single system rather than several.

What Makes Hotelogix A Good Choice?

When you choose Hotelogix, you’ll be using the most powerful, full-stack hospitality technology in the hotel industry. The integrated platform provides a complete solution that covers operations, reputation, distribution, marketing automation, and guest-facing technologies.

At Hotelogix, we understand the uncertainty and pain that you are facing right now. You want to ensure you can make it through the coming year, and we want to help you revive your business. We are now offering value at a price point that aligns with the current state of the industry. You can now get Hotelogix PMS and all of the tools your business needs to get the hotel back on track at 75% off. We’ll also work closely with you to ensure that you are improving your occupancy levels.

Here’s a list of a few of the other benefits of the platform:

  • It’s a cloud-based solution
  • Fast and easy to implement
  • Easy management on the go
  • Real-time flow of information
  • Manage front office and back-office operations through the same platform
  • Improve staff efficiency
  • Automate marketing
  • Make better decisions for housekeeping
  • Point of sale assistance

These are some of the big benefits that are available with Hotelogix, a system that truly provides some of the best technology in the hospitality industry.

Instead of sticking with multiple platforms to run your hotel, or choosing a lower-quality hotel PMS, it’s time to get serious about Hotelogix. It provides the best digital technology in the hotel industry to help make keeping your business on track easier.


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